Cinemark and Coca-Cola Are Bringing the Taste of New Music to San Francisco Bay Area

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Next Stop on the Cinemark & Coca-Cola CineStage Tour will be Cinemark’s Century Union Landing and XD Theatre on July 11 Including a Live Performance by Rising Pop Star Conrad Sewell

PLANO, Texas--(BUSINESS WIRE)-- Cinemark Holdings, Inc. (NYSE: CNK), one of the world’s leading motion picture exhibitors, announced the next appearance of Cinemark’s Coca-Cola CineStage will take place in the San Francisco Bay Area at Cinemark’s Century 25 Union Landing and XD multiplex located at 32100 Union Landing, Union City, CA. (12:30PM-9:00PM PT) After making stops in Los Angeles and Dallas/Ft. Worth, this will be the third appearance of this high-profile promotional program that has generated a great deal of excitement among moviegoers the past few months.

The Coca-Cola CineStage is a monthly event designed around a full-day of activities that engages Cinemark’s customers by offering them unique opportunities to celebrate some of the things they love the most like movies, music and sports with an onsite #CokeCineStage promotion and surprises for moviegoers. Each month, a different city and Cinemark theatre location is selected. For July, Cinemark, Coca-Cola and Spotify are bringing moviegoers a taste of new music. The Coca-Cola CineStage tour will be visiting the Century 25 Union Landing and XD location in the San Francisco Bay Area where guests will have the opportunity to create photos on the Coca-Cola CineStage for a chance to win a trip to see one of the new Coca-Cola music artists live in concert. Additionally, the event will be hosted by celebrity social influencer and television personality Chelsea Briggs and feature a special performance from rising pop music star and singing sensation Conrad Sewell.

The event kicks off a month-long, nationwide concession promotion running at many of Cinemark’s theatres across the country, which also provides guests who text in a selfie with their Coca-Cola Music promotional cup through July 30 from their respective theatres another chance to win a trip to attend a live Coke Music artist concert experience. In partnership with 300 Entertainment and Atlantic Records, four new artists Charlie Puth, Jacquie Lee, Alex Winston and Conrad Sewell will be featured throughout the program. A specially created playlist on Spotify (spotify.com/cokemusic) highlights songs of the participating new artists. For more information and details customers can visit www.cinemark.com/cokecinestage.

“Cinemark is working with our partners at Coca-Cola to enhance the entertainment experience in our theatres by creating surprise-and-delight events that turn movie-watching occasions into unique, sharable moments,” stated Robert Copple, Cinemark’s President and COO. “At each stop across the country these special events are creating a ton of excitement among our guests.”

Cinemark takes pride in creating the best entertainment experience in the industry. In order to make moviegoing as easy and enjoyable as possible, Cinemark focuses on offering more choices to their customers. Moviegoers can download the Cinemark app to view show times and purchase tickets on-the-go. Guests can also utilize CineMode, a feature within the Cinemark app, to earn rewards for being courteous to others during movies. Cinemark fans are invited to stay connected through Cinemark’s social media channels: Facebook, Twitter, Instagram and YouTube. Customers can also sign up online to receive free, weekly show time emailers that contain online coupons for discounts at the concession stand and other weekly special offers.

About Cinemark Holdings, Inc.

Cinemark is a leading domestic and international motion picture exhibitor, operating 497 theatres with 5,687 screens in 41 U.S. states, Brazil, Argentina and 11 other Latin American countries as of March 31, 2015. For more information go to investors.cinemark.com.

Cinemark Holdings, Inc.
James Meredith, 972-665-1680
Head of Marketing & Communications
communications@cinemark.com

Source: Cinemark Holdings, Inc.

Released July 9, 2015